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Gratitude, Growth, and Creative Community
As the year winds down, we’re feeling especially grateful. This holiday season, we want to take a moment to thank our incredible clients and vendors, many of whom have become friends. Your trust and support, especially during these tough economic times, mean the world to us. You’re the reason we’re able to keep creating, growing, and doing what we love. Thank you for standing by us and helping us keep the studio going through this unprecedented year. We’re excited for what’s
1 hour ago1 min read


GDLOFT Food Drive for Lutheran Settlement House’s Food Pantry
At GDLOFT, we believe that creativity should always connect back to community. This season, we’re proud to support Lutheran Settlement House (LSH) and their Food Pantry , which provides essential groceries to families and individuals across Philadelphia. Founded in 1902, Lutheran Settlement House has spent more than a century empowering Philadelphians through programs that foster self-sufficiency, education, and advocacy. Their mission, “to empower individuals, families, and
Nov 72 min read


GDLOFT Wins AIGA’s 50 Books | 50 Covers Award for Rising Sun: Artists in an Uncertain America
GDLOFT is honored to be recognized in AIGA’s 50 Books | 50 Covers of 2024 for our design of Rising Sun: Artists in an Uncertain America. The catalog, created for the African American Museum in Philadelphia and PAFA, uses layered gradients, embossing, and foil stamping to reflect themes of identity, hope, and democracy, capturing the exhibition’s spirit of transformation and reflection through tactile, dynamic design.
Oct 202 min read


Why Now is the Perfect Time to Future-Proof Your Brand for the Next Decade… or More!
Why Now is the Perfect Time to Future-Proof Your Brand for the Next Decade… or More!
Nov 21, 20243 min read


Right on, Beyoncé! Here’s my take on AI.
Beyoncé’s new country album, “Cowboy Carter,” is breaking records. She’s calling it the best music she ever made. And in a world where AI...
May 8, 20243 min read


Rising Sun: A Transformative Journey in Art and Democracy
Exploring Art and Democracy Rising Sun Book GDLOFT
Apr 9, 20244 min read


Not getting what you want? Try a new approach
Not getting what you want? Try a new approach.
Mar 4, 20242 min read


An alternative to RFPs? Building relationships.
Do you know how many of our clients had previously put out an RFP to strangers, selected an unfamiliar company to do the work, and then...
Nov 29, 20233 min read


20 Years of Impact!
GDLOFT is Celebrating its 20th Anniversary! Read about our journey over the past 20 years and what the next 20 have in store for us.
May 30, 20234 min read


GDLOFT Won an Indigo Design Award for Their Branding and Signage for FDR Park!
Exciting news! We are thrilled to announce that GDLOFT has won the prestigious international design award from Indigo Design Award for...
Apr 18, 20231 min read


Holy Guacamole Podcast, Episode 91: Branding with Kevin Kernan at GDLOFT
Recently, Martha Lucius, the host of Holy Guacamole's Podcast interviewed our principal, Kevin Kernan for her show. Martha has a Six...
Feb 8, 20231 min read


How Sesame Street Taught Me Content Marketing
My family and I watched a lot of Sesame Street during the pandemic. This means we also learned plenty of the letters of the day. Is the...
Oct 14, 20223 min read


How Nonprofits Can Use QR Codes
You see them everywhere – an array of black and white squares situated on a bar menu, billboard and even in TV commercials. These QR...
Jul 18, 20225 min read


Giving An Art School Its Own Presence In A Big University.
Situation Can you help us stand out — and attract students — while complying with our parent brand? The department of Art & Design at...
Jun 15, 20222 min read


Branding An Iconic Philadelphia Park.
Need Can you help us redesign — and reinvigorate — a piece of Philadelphia history? Designed by the famous Olmsted brothers, FDR Park is...
May 16, 20221 min read


Branding That Makes An Impact.
Reinvigorating an organization through a new, authentic, and powerful brand identity. Situation Can you help us reinvent our brand? From...
Apr 4, 20222 min read


Need Powerful, Award Winning Documentation?
Swarthmore College came to us last year and said, We have all of this material — and we need powerful documentation. Can you help?...
Aug 31, 20211 min read


Our Three Pillars Of Collaboration.
You’re an expert at your organization. Your audience are experts in knowing what they need. We’re experts in branding, strategy, and...
Jun 16, 20212 min read


Let’s Get Your Audience Involved.
At GDLOFT, we don’t just collaborate with you — our client.
We also collaborate with your audience.
Apr 8, 20212 min read


You got the grant. What’s next?
Whether you just received your first grant or your 50th, you’re probably feeling ecstatic, determined and slightly overwhelmed by the...
Feb 23, 20213 min read
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