Our perspective on print—that it’s human!—has been published by GDUSA! The future of print is bright, and it’s extremely powerful when done well. Here’s why thought-provoking, visually-intriguing print is so important to use in your marketing mix:
1. PRINT IS HARDER TO IGNORE
It can’t be brushed off like an email
2. PRINT BUYS YOU A MOMENT IN TIME
Sharing with relevance creates a connection
3. PRINT SHOWS EFFORT, STABILITY, RESPECT
It reflects your level of investment
4. PRINT IS TANGIBLE – WHICH IS MEMORABLE
“The Brain Prefers Paper”...It activates more senses
5. PRINT CREATES OWNERSHIP
Tactility leads to the development of ownership and value
We’re not the only ones who celebrate print’s value. Over the years, we’ve been honored to receive dozens of awards for much of our work, specifically in publication!
Recently, we’ve received two awards for our project with Swarthmore College's Friends, Peace, Sanctuary. We’ve received the [Silver Book Design from Indigo Award]and the [Honorable Mention from DNA Paris].
But the real news isn’t about features or awards—it’s about how we can use print to help further our clients’ missions and connect deeply with their prospects. Now that’s something to celebrate!
If you have any upcoming print projects, please feel free to contact GDLOFT for a free consultation.