AIGA Philadelphia Design Awards Invitation
American Institute of Graphic Arts, Philadelphia, 2008
Brochure: 6” x 5”
AIGA asked gdloft to create an invitation for designers to participate in voting for the people’s choice award. Using variable printing, each invitation was unique in content. To tease the viewer into logging on to the web site to vote, close-up pixelated versions of the nominated entries where utilized. The full image of the entries only appeared on the web site.
